In the current digital era, Spotify is one of the most widely used music streaming platforms globally, with over 720 million active users. As an artist or musician, you might have uploaded your music and created a playlist, but you still can’t figure out how to get it to the right audience. You may have the best playlist in the world, but if it doesn’t reach your target audience, it will not gain popularity. This is where Spotify playlist curators come in to help.
Spotify Playlist curators are music enthusiasts who create and manage playlists for different moods, genres, and even events. These playlists have followers who listen to the playlist frequently, and having your music added to the curator’s playlist could boost your popularity.
This blog post aims to guide you through how to contact playlist curators on Spotify, the challenges you may face, methods to contact curators, and additional tips.
The Challenge Of Getting Your Music Heard On Spotify Playlists
Every day new playlists are created on Spotify, and thousands of musicians and artists are promoting their music. This means that it can be challenging to contact playlist curators on Spotify, especially if they have millions of followers. Besides, playlist curators receive hundreds of emails every day, and they may not have the time to listen to all the music they receive.
Ensuring that you stand out from the crowd and get your music heard is challenging, but with the right approach, it can be achieved.
Things You Should Prepare For
Before you reach out to playlist curators, you should have the following things in place:
– A polished and well-produced track that showcases your music’s highest quality.
– A professional-looking album cover.
– A one-page press kit that includes your bio, press releases, images, and contact information.
– A clear description of the music genre and target audience.
If the above is not present, it could put off playlist curators from adding your music to their playlists.
Method 1: Find And Contact Spotify Curators Via Social Media
One of the easiest ways to contact playlist curators is through social media. Spotify playlist curators are active on social media platforms like Facebook, Twitter, and Instagram, where they update their playlists, events, and blog posts. Follow them on these platforms and engage with their posts by commenting and sharing.
Here is a step-by-step guide on how to contact Spotify curators:
1. Find some popular Spotify playlist curators by searching for keywords or hashtags related to your music genre, such as #Jazzplaylist, #Indieplaylist, or #Rockplaylist.
2. Go to the curator’s social media profile and follow them.
3. Engage with the curator’s posts by commenting positively and sharing.
4. After engaging for some time, send them a personalized message with a polite request to add your music to their playlist.
5. Include a link to your Spotify song and press kit.
Pros:
– It’s a direct way to contact playlist curators.
– Social media platforms are free to use.
Cons:
– You may not receive a reply back from the curator due to high volumes of messages they receive.
– Not all Spotify curators are active on social media.
Method 2: Submit Your Music Through Playlist Submission Websites
Several websites allow you to submit your music for consideration by verified Spotify curators.
Here is a step-by-step guide on how to do this:
1. Research and select a reliable music submission site. Examples include SubmitHub, IndieMono, and Fluence.
2. Create an account on the selected website.
3. Find compatible Spotify playlists and submit your music for review.
4. Review the curator’s instructions and ensure you follow them to increase your chances of getting featured.
Pros:
– Some sites allow you to submit for free or at a reduced cost.
– The curator is open to submissions, so you have a higher chance of being featured.
Cons:
– Submission sites receive high volumes of submissions, and the approval process may take several days.
– Some submission sites may not have genuine curators.
Method 3: Reach Out To Independent Music Blogs And Websites
Another way to get your music heard is to reach out to independent music blogs and websites. These platforms have a significant influence on the music industry and focus on curating playlists or reviewing new music.
Here is a step-by-step guide on how to reach out:
1. Find independent music blogs or websites that align with your music genre and have a significant following.
2. Go to their website and locate their contact page.
3. Send a personalized email to the blog owner or editor introducing yourself and your music.
4. Attach a copy of your press kit and a link to your Spotify song.
Pros:
– Music blogs often have a vast following who trust their recommendations, so if they feature your track, it could increase your popularity.
– It’s a direct way to contact editors and bloggers.
Cons:
– You may not receive a reply or feature due to high volumes of emails/blogs that they receive.
– Some music blogs might only feature tracks that have already been curated by a Spotify playlist.
Why Can’t I Get My Music On A Spotify Playlist?
1. Your music is not of high quality or poorly produced.
Fix: Ensure your music is well produced, mixed, and mastered by a professional.
2. You have not researched curated playlists for your genre or mood.
Fix: Research Spotify playlists, follow curators on social media and submit your music through music submission sites.
3. You have not contacted the right curators for your music genre.
Fix: Ensure the curator’s playlist aligns with your music genre and send a personalized email.
Additional Tips
– Ensure your press kit is not cluttered and is concise.
– Ensure that your song title, album name, and artist name are in the press kit.
– Always personalize your messages to curators and music bloggers.
– Do not spam curators’ inboxes or social media profiles.
5 FAQs About Contacting Spotify Playlist Curators
Q1: How long does it take to get a reply from Spotify playlist curators?
A: Spotify playlist curators receive high volumes of submissions and emails, and it may take a few days before receiving a response. However, some curators may not reply.
Q2: Should I pay curators to feature my music?
A: No, legitimate curators never receive or charge money to feature music on their playlists.
Q3: Which is the best method to get my music on a Spotify playlist?
A: Researching and following social media accounts of playlist curators who align with your genre and submitting your music through music submission sites and music blogs.
Q4: Can I submit the same track to multiple curators for review?
A: Yes, you can submit your song to multiple curators for review, but ensure that the playlists align with your target audience.
Q5: Are curated playlists the only way to increase my music popularity on Spotify?
A: No, you can also increase your popularity by collaborating with other artists, promoting your music on social media, and releasing high-quality music frequently.
Conclusion
Contacting Spotify playlist curators is not an easy task, but with the right approach and patience, you can get your music heard. Always ensure that your music is of high quality, your press kit and social media profiles are up-to-date, and you personalize your messages to the curators. Finally, always remember that getting your music on a Spotify playlist does not guarantee success, but it’s an excellent platform to reach your target audience.
